Launch Site

The branding of Franzina Cellars was a long yet rewarding process with several revision stages. Three seperate campaigns were created for the client to accommodate two name changes during the design process. The look and feel of these ranged from classic vintage to youthful and sexy and back to sophisticated.

In the end the client was presented with a strong brand that reflected its target audience and served to distinguish the brand among competitors. A website was also developed to inform potential customers about the innovative wine flavors that the company offers.